Why you need a website (that really works)
One of the frequent conversations I hear among the massage therapy community goes something like this:
“I already have such a busy practice! I’m booked out months in advance. Why would I need a website?!”
Or this:
“I am allergic to technology. I’m afraid if I get a website, I’ll have to give up my trusty old paper agenda and I won’t be able to figure out how to schedule clients.”
Or this:
“I’d love a website but it’s just too hard and time-consuming to build one myself.”
I hear ya. Change is hard, especially when you run your own wellness practice and have little time at the end of the day for figuring out new systems.
But these days, it’s important to think of a website as a very fancy (and potentially very powerful) business card. Everyone needs one. Yes, even you. :)
Top reasons you need a website:
1.) Clarify everything about your business
This means everything from your policies and procedures, what you offer, where you’re located, how to schedule with you and who’s on your team.
Even if you have a totally full practice (good job, you!), your website should be the place you send people who might be curious about new modalities (did you take a CE recently that has transformed your practice?) or to buy a gift card for their mom.
Your website should represent every single thing about your business.
2.) Schedule effortlessly
Ok, hear me out, even if you’re booked months in advance.
What would it be like for you & your clients to be able to schedule without so much as a single text or phone call exchange? How empowering would it be for your clients to reschedule on their own without having to bother you at 10 o’clock at night? Wouldn’t you love it if you could just block your schedule for your family vacation next month, not worrying you’re going to get double booked?
Scheduling software like Acuity or Vagaro is super user-friendly, even for those that are allergic to technology.
3.) Focus on what matters: your practice
Ultimately, you became a wellness practitioner because you want to help others. The world needs you.
If no one can find you, or your practice is too full of the wrong type of clients, you need a powerful and effective website that’s going to bring your ideal clients to your doorstep.
And with the limited amount of energy we all have in any given day, wouldn’t you rather have your website out there working for you— rather than spending time trying to market your business, create Facebook ads, or rank higher in a Google search?
4.) Get a growth mindset
If you ever plan to grow your business, make more money, sell gift cards or hire someone (hello, boss babe!), you’re going to need a website that not only shines, but works well!
It may be years down the road, but you will want a place where you can grow your business.
Ok, ok, I know I need a website, but don’t know where to start!
Lucky for you, you already know about Blue Skies Web Designs because this amazing website is at your fingertips. :)
What we do:
We build powerful websites for wellness practitioners to attract their ideal clients so they can focus on their practice.
How we do it:
We build fully customized websites using SquareSpace, a powerful web design platform. We will focus on getting your messaging and branding clear, so your ideal clients can find you. We help your business rank in Google searches through effective SEO (Search Engine Optimization) strategies. And we support you every step of the way during the design process (and beyond)!
And if you already have a website that isn’t really doing much for ya, we also offer website upgrades.
How long it takes:
Depending on which service you need, we can get your launched within 5 days to three weeks.
More questions?
Just pop on over to our Services page to find out exactly how to make your business thrive.
And if you want to stay in touch and think on it for a while (I get it!), sign up for our occasional newsletter below. We promise we won’t overwhelm your inbox.